ABOUT US
Shandong Xin Hongguang Machinery Equipment Group Co., Ltd.
Shandong Xin Hongguang Machinery Equipment Group Co., Ltd. (hereinafter referred to as "Xinhongguang Group") is a renowned enterprise in the field of construction machinery. Since its establishment in 2016, the company has consistently upheld the development philosophy of "Professionalism, Innovation, and Efficiency," dedicating itself to providing high-quality mechanical equipment to customers worldwide.
Located in Qufu City, Shandong Province, China, our company occupies a site spanning over 6,000 square meters and features spacious, modern production workshops that lay a solid foundation for efficient manufacturing. Currently, the company is supported by a professional team of over 100 members (comprising 65 in production and manufacturing, 9 in R&D, 19 in sales and marketing, 9 in after-sales service, 5 in quality management, and 7 in administration). Leveraging their extensive experience and specialized expertise, this team ensures the efficient operation of every aspect of the company's business.
The "Xin Hongguang Group" specializes in the R&D, manufacturing, and sales of various types of mechanical equipment. Its core product portfolio includes horizontal hydraulic balers, conveyors, briquetting machines (suitable for baling a wide range of materials such as plastic bottles, waste paper, and aluminum cans), construction machinery, remote-controlled lawn mowers, and new-energy electric forklifts. By adopting advanced manufacturing equipment and engaging in close collaboration with a professional technical team, the company implements rigorous quality control measures at every stage—from raw material procurement to finished product delivery. This approach not only ensures the reliability and stability of its products but also significantly boosts production efficiency, thereby meeting the increasingly diverse needs of its clientele.
In terms of market expansion, the company has actively established a strategic presence in both domestic and international markets. Its products enjoy strong global sales and are exported to 97 countries and regions—including Southeast Asia, South America, the Middle East, and South Africa. Leveraging its exceptional product quality and reliable after-sales service, the company has earned the recognition and trust of nearly 500 clients; with a customer satisfaction rating reaching as high as 98.96%, it has successfully forged long-term, stable cooperative relationships.
The "Xin Hongguang Group" remains steadfastly customer-centric, continuously strengthening its corporate capabilities and expanding its scale, with the aim of becoming a leading enterprise within the industry. In terms of corporate culture, the company champions a spirit of unity, collaboration, innovation, and initiative, encouraging employees to engage in continuous learning and growth to collectively drive the company's development.
Looking ahead, the "Xin Hongguang Group" will continue to forge ahead with determination, making even greater contributions to the development of the global construction machinery industry.

Shandong Xin Hongguang comprises 7 direct departments:
- Finance Department
- Human Resources Department
- Management Department
- Administration Department
- Marketing Department
- Production and R&D Department
- Overseas Markets Department
Overseas Market:
- Asia: China, Japan, South Korea, India, Saudi Arabia, the Philippines, Malaysia, Laos, etc.
- Africa: Egypt, South Africa, Kenya, Nigeria, Ethiopia, etc.
- Europe: The United Kingdom, France, Germany, Italy, Russia, etc.
- North America: The United States, Canada, Mexico.
- South America: Brazil, Argentina, Chile, Peru, etc.
- Oceania: Australia, New Zealand, etc.


